SES designed for practices
Seven modules.
One funnel.
Prospector, sequences, sales pipeline, calendar, dialer, analytics, and Grial Bots — so no lead goes cold between WhatsApp and the appointment.
The architecture behind Grialink
Seven connected modules that automate the entire sales cycle of your practice.
AI Prospector
Find practices that fit — not cold lists
Describe who you are looking for in plain language and Prospector returns real decision-makers with verified email.
From search to sequence without leaving the dashboard
Filter by role, speciality and area, review the results, and push the ones worth pursuing straight into a sequence.
- Natural-language search or manual filters
- Email verified before a credit is spent
- Phone and company data enrichment
- Direct import into Contacts and sequences
- Credits included per plan, no per-seat cost
Outreach Engine
Sequences that do the following up for you
Multi-step cadences per treatment that stop on their own the moment the client replies.
Consistent follow-up without the manual work
Define the steps once and the sequence runs inside the sending window you choose, day after day.
- Email and wait steps with a sending window
- Automatic stop when the contact replies
- Opens, clicks and bounces per step
- Your own domains with DNS verification
- AI copy optimiser per sequence
Smart Pipeline
Every opportunity with an owner and a next step
A staged pipeline built for practices, not a generic CRM you have to bend to fit.
The whole funnel on one screen
Drag between stages, assign an owner, and leave the next contact scheduled with a date on it.
- Stages configurable per treatment type
- Value, owner and close date per opportunity
- Kanban and table views
- Activity and notes tied to the client record
- Conversion metrics by stage
Smart Calendar
The schedule stops running on memory
Appointments synced with Google Calendar and automatic WhatsApp reminders.
Fewer no-shows, fewer confirmation calls
The appointment is created from the conversation and the reminder goes out on its own the day before.
- Two-way Google Calendar sync
- WhatsApp reminders ahead of the appointment
- Day, week and month views
- Confirmation status visible per appointment
- Book straight from the conversation
Grial Bots
Answer out of hours without hiring for it
A WhatsApp assistant and an AI receptionist that cover the hours your team doesn’t.
Always-on cover, still under human control
The bot handles the routine questions and escalates to a person the moment the conversation needs one.
- WhatsApp assistant with recurring reports
- AI receptionist wired into IVR flows
- Handover to a human agent when needed
- Number verification by code
- Available on Pro and Scale plans
Grialink Dialer
Telephony built into the client record
Buy numbers, call from the browser, and review every call with an AI score.
The whole phone system inside the platform
From click-to-call on a contact through to full IVR trees with AI receptionist nodes.
- Buy and configure US numbers
- In-browser dialer with full call history
- Visual IVR builder
- CNAM and verified business profile
- AI scoring on completed calls
AI Analytics Hub
The month’s numbers, without building a spreadsheet
Sales, marketing and calls in one dashboard that keeps itself current.
Decide on data, not on a feeling
See which stage stalls, which treatment closes, and which campaign deserves more budget.
- Sales KPIs and pipeline movement
- Conversion by stage and by owner
- Campaign performance and cost per lead
- Call analytics with AI scoring
- Forecast for the current period
Connected with the tools you use
Apollo.io 
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